The moment you step into the world of affiliate marketing, the key skill needed to make you succeed is expertise in digital marketing. While it may take some time for you to figure out whether email marketing works for you, or is it SEO, it is a good idea to begin by knowing all fields of digital marketing and then deep diving into one particular subject. You will learn about topics including Facebook Marketing, Twitter Advertising, Quora Marketing, Google Adwords, Google Analytics and even EMail Marketing, SEO Fundamentals as well as WordPress. The lectures will show you how to define your audience, create your unique selling proposition, perform market research, drive traffic from all major marketing channels and build a world-class WordPress website.
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Hey guys. Great post with detailed, actionable content. I would like to add my ‘2 cents’ if that’s ok. You are absolutely right with offering a ‘free gift’ in exchange for someone’s name and email address but I have found short reports have worked best for me. If you give away too much information for free they don’t tend to get consumed so the trust isn’t built with your subscriber. Your free gift is the first point of contact with your prospect so it’s unlikely they will read an entire ebook but if you give them a short report which they are able to consume in about 20 mins and they get tremendous value from they are more likely to listen to you in the future and buy your recommendations. A big mistake i see a lot of affiliates make is the content they use for their free giveaway. They think just because it’s given away for free that they can just throw together some PLR material and use that. Unfortunately that doesn’t cut it these days and will damage your relationship with your prospect rather than strengthen it. The best way is to carry out some research in your marketplace and see what pains and frustrations your prospects have and create your free giveaway around that.
Buzzsumo (Also offered as a Chrome extension) - Buzzsumo is great for seeing social shares of individual pages. Now, we've found that higher social shares do not necessarily equate to higher traffic or engagement as many people will like and share posts without reading them straight away or at all, but it's a great free tool that gives you a rough idea of how your post is performing on social media. However, if you're looking for more advanced social insights it also has a paid subscription which allows, social monitoring and alerts, Industry and key influencer research, content analysis, and backlink analysis (as previously discussed).
One of the most sought after and highly recommended course is this one on Guide to Effective Affiliate Marketing Strategies by Kudus Adu. Not only does he focus on create an affiliate marketing strategy, he focuses on best practices to create money pages, tells you how to build your email marketing list and how to profit from it. He clearly asks people looking for ‘get rich quick strategies’ to stay away from the course.
This platform provides you with a list of over 50 classes on the various aspects of affiliate marketing. Divided into three difficulty levels – beginner, intermediate and advanced, there are courses for varying kinds of requirements. Explore the different foundational skills, case studies, growth system, promotion methods, future trends, affiliate attraction hack and more. Upon the completion of your chosen training, you will be able to apply your newly acquired skills and take on more challenging certification. Additionally, the classes help you to build your own digital information and jumpstart your business.
This has been my go-to strategy for the last year or two. Making tables that summarize product features and ratings allows visitors to your website to compare reviewed products easily. In the product tables I make, I include product images, product rating, price, pros and cons, and a buy button with an affiliate link. Be sure that your table is mobile-friendly so that visitors on phones and tablets will be able to view your content. Some good WordPress plug-ins to use for creating tables include TablePress, TableLabs, GoPricing and Ninja Tables.
Leanplum’s new Campaign Composer helps marketers map the customer journey across every touchpoint and build behavior-driven, multi-channel campaigns at the individual level. You can now respond to behavioural triggers through campaigns that span push notifications, in-app messages, email, web push, App Inbox, and the in-app experience. It is the industry’s first and only solution that enables end-to-end user experiences that lead to deeper customer relationships.
Great post and right on target. I found that if you blog and/or do videos that sharing little stories will help connect you to potential leads. I do how-to videos and posts and I always tell personal stories or my own experiences that relate to the subject. It works and I get personal messages from people about it. It makes you more real and down to earth in the viewer's eyes. Once they like you and trust you they will become a lead and hopefully a sale. They may very well become a regular buyer because you will be their go to person. For best results it's best to blog daily and do at least one video a day.
Mistake #3: Giving your friend’s product a glowing review without actually being familiar with your friend’s product. This happens a lot in the affiliate marketing (and book marketing) world unfortunately. It’s a “scratch my back and I’ll scratch yours” type of situation. By all means, give your friend a glowing review, but if you haven’t actually read their book or taken their course or tried their product, don’t talk about it as though you have. Readers deserve honest recommendations! (Here’s an example of me helping to announce the launch of my friend’s book while being clear I hadn’t read it.)
The easiest and most common way to start building an audience for a website is via social media. Depending on your niche and industry, you can choose from Facebook, Twitter, Instagram, Pinterest and several other niche and location-specific networks. Building up an engaged and interested following on social media is a great opportunity to build relationships and once you have their trust, promote your products and services to them.
But I would go even a step further and say it's not just traffic you need, but traffic you can CONVERT into subscribers and sales. After all, if you had a storefront, would it make you rich if you had a flood of people staring in your window? No, it wouldn't. You need prospects to come in and look around and start building a relationship with them, and then eventually they will start buying from you.
One last note. I’ve been asked what I think of other affiliate marketing resources, both free and paid. I’m familiar with some of them, not all. I’ve read ebooks, watch videos, bought courses and more. So far, the only paid-for course that has impressed me enough to recommend is Kayla Aimee’s Affiliate Acceleration: Impactful Strategies To Increase Your Passive Income.
For a slightly different take on the subject and figuring out how to get targeted traffic onto your promoted links, you must have a look at Affiliate Marketing: Instant Traffic to Affiliate Links. A quick look at the reviews will help you decide if this is the exact course you are looking for. Sometimes the right approach is what is required to make a campaign work, this one might just work for you.
Always disclose your affiliations. Your readers will appreciate your honesty and will feel better about contributing to your earnings. If they sense that you are being less than honest about your affiliations, they are savvy enough to bypass your link and go directly to the vendor just to avoid giving you referral credit (even though the price is the same it's just something people do; strange but true!).
TalkWalker Alerts - This is a free alerts tool to help you find versatile opportunities for link building quite easily - for instance if you set up alerts for your brand name or keyword, you’re going to get a list of posts which mention your brand and/or keywords. You’d be surprised at how often people mention you but don’t link to you! After you're done identifying a list of these posts, reach out to the authors and request that they link back to you. You can track mentions on Twitter, blogs, and discussions.
Sugarrae.com – Confused about the lingo of affiliated marketing, how to generate fresh blog posts ideas or using Google Alert to find new affiliate programs to work with? Sugarrae.com, run by Rae Hoffman, is the blog to find answers to these and other nuanced affiliated marketing questions. Hoffman provides tips and tutorials to aid you in building passive income streams online.
With all of this in mind, you also need to understand that affiliate marketing is not some get-rich-quick system. It’s a business. A real marketing business that will take some time to grow. All of the resources you need in order to succeed are listed above, but don’t expect overnight success. Give it a good 6 to 12 months and about 10 to 15 hours per week working on your business. If you do that, by this time next year, you should be an affiliate marketer yourself, at the very least making a nice secondary income. If not, in a year from now, you’ll be exactly where you are right now. Focus on the long-term and keep going with sustained effort. Of course, I’m always available as well if you ever want to contact me. I never charge a dime. 🙂
Use your personal words & experience with the product. Your own content, or photos & videos of yourself using the product are always the most effective. For example, many affiliate programs provide swipe copy to their affiliates which is pre-written emails, post material or social media posts. These can be helpful as a guide, but they often scream swipe copy, aren’t written in your voice (the one your readers know!) and if a lot of affiliates are using it, are overdone.
When you promote a product you also promote the person or the company who is behind the product so try to choose wisely. You don’t want your visitors to go and buy a product following your advice then come back unhappy. Do you think that this visitor will come back to your site and take your advice again? Most likely no; this can hurt your credibility in the long run. Usually, websites/company that offer good customer service will have better customer satisfaction so try to stick with promoting their products.
Know when (and when not) to use Viglinks and Skimlinks. If you applied to an affiliate program but were denied, you might be able to still be an affiliate for that advertiser through a secondary affiliate program like VigLink or Skimlinks. Basically, they themselves are affiliates and will split their affiliate commission with you if you put their affiliate link in your content for an advertiser. Obviously, the commission rate is lower for you in this case, so if you ever are accepted into the advertiser’s affiliate program directly, immediately switch from using VigLink / Skimlinks affiliate links to your own.
If you are averse to the idea of working under somebody and would much rather prefer to be your own boss then this course is worth a look. Begin by understanding the basics and fundamentals of marketing before choosing a profitable affiliate niche, set up your website and promote affiliate products. Navigate through websites such as ClickBank, and Amazon among others, get high volume traffic that turns into sales. With lots of bonus content and constant support from the teacher, you will be able to reach your full potential.