Brian hello! First off I want to THANK YOU for this fantastic post. I can’t emphasize that enough. I have this bookmarked and keep going through it to help boost our blog. I totally nerded out on this, especially the LSI keywords which made my day. I know, pathetic, right? But when so much changes in SEO all the time, these kinds of posts are so helpful. So thanks for this. So no question – just praise, hope that’s ok 😁
What kind of advice would you give is your site is growing but seems to be attracting the wrong kind of traffic? My visitor numbers are going up but all other indicators such as bounce rate, time page, pages per visit seem to be developing in the wrong direction. Not sure if that’s to be expected or if there is something that I should be doing to counter that development?
When running PPC ads, it's important that you keep careful track of the specific ads and keywords that you're targeting. You can do this by using the Google Analytics UTM builder to create campaign URLs that you can use to track the campaign source, the medium and any keywords or terms that you might be targeting. This way, you can determine the effectiveness of any campaign that you run and figure out the precise conversion rate.
LinkTrust has been in operation since 2002 and claims to be “the most accurate affiliate tracking software on the market.” And, it may be difficult to argue with that statement. LinkTrust features a customizable interface that allows you to track essentially any sort of advertising online and offline – cookies, pixels, server posts, host,CPA, CPC, Pay-per-call, mobile traffic. You’ll also have access to “a slew of heavy-duty reports,” filter options for traffic, top-notch support and the patented LinkTrust Remote Traffic Agent (RTA).